[PASH]
PRESS AGENTS SHINING HOUR

Every Year on May 5th
3:15 - 4:15 local time


[photo of pickets in front of White House carrying PASH placards] On May 5th,1967, President Lyndon B. Johnson's White House observed one of the more unusual "special events" -- Press Agents Shining Hour (PASH).

National coverage through the news media made PASH meaningful in all areas of the country.

PASH was the brainchild of New York public relations man Milton Riback.

Learn all about PASH!


Read Milton Riback's blog, Plus-Profit Publicity

To communicate about PASH, send email to the PASH Pasha.